The Clock of the Long Now
by Stewart
Brand, 1999
I was prepared not to like this book. A 10,000-year
clock? I'll miss 99.7% of its life. Why should I care?
On the other hand, I like the way Stewart
Brand thinks, still pick up my email at the Well,
and have read The Media Lab, How Buildings Learn,
at least ten versions of the Whole Earth Catalog,
and many selections from the book
list he puts together for the Global
Business Network. Plus, I'm a time fanatic.
I loved the book. Caring about what's beyond
one's life is precisely the point. I'll post a review, then
excerpts and my notes. Check out The Long Now Foundation
Website.
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Amazon.com Review
"How do we make long-term thinking automatic and common,"
asks Stewart Brand, "instead of difficult and rare?" Or, to
put it another way, how does one get people to develop a natural
perspective of their present moment that extends beyond a
few days in either direction? The Clock of the Long Now describes
a potential solution from the Long Now Foundation, a digerati
brain trust co-chaired by Brand, the creator of the Whole
Earth Catalog. The other chair, computer scientist Daniel
Hillis, gave the group their initial premise in a 1995
Wired magazine article dreaming of a "Millennium Clock"
that would measure time on a 10,000-year scale; musician Brian
Eno gave the concept of the "Long Now" its name. Although
there is a lot of discussion of the clock itself--Where to
build it? How to design it?--Brand's main theme is about accepting
responsibility for the long-term consequences of our actions.
"We are not the culmination of history," he warns, "and we
are not start-over revolutionaries; we are in the middle of
civilization's story.... We don't know what's coming. We do
know we're in it together." The Clock of the Long Now is a
deceptively short book, written in a friendly, at times conversational,
style. It can be read in an afternoon, but just might make
you think for a lifetime. Maybe even a few lifetimes. --Ron
Hogan
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Ten thousand years = size of civilization thus far = 400 generations.
"Ancient" Egypt was relatively late in the game.
The pharaohs started two hundred generations ago (3000 BCE)
and built their greatest pyramids within seventeen generations,
about the same time as Stonehenge (2575 BCE).
Responsibility, these years, means
mastering long lead times, long lag times, and the hidden
effects of cumulative change....
The deer frozen in the headlights, the driver frozen at the
wheel with no time to brake--both are doomed by speed and
bad luck. Luck you cannot do much about; speed you can. Overdriving
the headlights--that is, counting on no surprises out there
in the darkness--is folly on any road. Braking time must match
awareness time.
Civilization
is revving itself into a pathologically short attention span.
The trend might be coming from the acceleration of technology,
the short-horizon perspective of market-driven economics,
the next-election perspective of democracies, or the distractions
of personal multi-tasking. All are on the increase. Some sort
of balancing corrective to this short-sightedness is needed“some
mechanism or myth that encourages the long view and the taking
of long-term responsibility, where "the long term" is measured
at least in centuries.
Two types of time:
- kairos (opportunity or propitious moment),
the time of cleverness, offers hope
- chronos (external or ongoing time), the
time of wisdom, extends a warning.
Moore's Law leads to "continuous discontinuous change,"
says Regis McKenna.
The Singularity, shorthand for impending technology
acceleration and convergence. Just the concept changes behavior.
People already refer to the near future in months instead
of years, and to the distant future in years instead of decades
or centuries. What may happen decades from now--beyond the
imagined event horizon--is treated as not only unknown but
unknowable. Under such conditions speed becomes glorified.
Haste switches from a vice to a virtue; behavior that once
might have been called reckless and irresponsible becomes
swift and decisive action.
There are so many new varieties of short-term opportunity,
and the pace of events buffets our attention with so many
surprises, it is as if the old dialogue between opportunistic
kairos and durational chronos has become a monologue,
just a shriek of joy into the gale of freefall.
Seymour Papert tells of a group of friends eating
lobsters at a Boston fish house. The question came up, "Can
anyone eat lobster without making a mess?" Papert reports,
"A brain surgeon at the table did it. It took him two hours“a
completely eaten lobster with a perfect absence of mess. He
took the time appropriate to the job, which he knew about.
It wasn't his skill. It was his patience."
Two hours was the difference between impossible and easy.
For what tasks would two hundred years make that kind of difference?
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1959-1999
When I pronounce the word Future,
the first syllable already belongs on the past.
Wislawa Szymborska
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Each new president leaves behind more papers to be preserved
than all the previous presidents combined. At the same time,
with digital media it is increasingly possible to store absolutely
everything. The traditional role of the librarian and curator--to
select what is to be preserved and ruthlessly weed out everything
else--suddenly is obsolete.
Brian Eno observes, "I had a large house once. Effectively
it had infinite cheap storage. I've never been so miserable
as when I found myself living among the unselected heaps of
crap that I'd accumulated. I favor savage selection, but everyone
making their own. That way you get a myriad of perspectives
instead of one and instead of an undifferentiated heap."
This pretty well describes how the WWW is organizing itself.
Written on the wind... Commercial software is almost always
written in great haste, at ever-accelerating market velocity;
it can foresee an "upgrade path" to next year's
version, but decades are outside its scope. And societies
live by decades, civilizations by centuries.
There is no business case for archives.
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"America," wrote Goethe, "you
have it better than our old continent; you have no ruined
castles and no primordial stones. Your soul, your inner life
remain untroubled by useless memory and wasted strife."
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This is why it is so hard to take the future personally, especially
the longer future, because that world is suffused with our absence.
Time will not have a stop; it won't even slow down. That
may explain why people have been speeding up, as if by cramming
more and more life into each passing hour they can personally
enact Zeno's Paradox, always never more than halfway to
death.
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Does anyone really want to live in medieval
times? Have rotten teeth, eat turnips, and die at the age
of twenty-seven of exhaustion?
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Danny Hillis points out, "There are problems that are
impossible if you think about them in two-year terms--which
everyone does--but they're easy if you think in
fifty-year terms." This category of problems includes
nearly all the great ones of our time: The growing disparities
between haves and have-nots, widespread hunger, dwindling
fresh water resources, ethnic conflict, global organized crime,
loss of biodiversity, and so on.
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This present moment
That lives on to become
Long ago.
Gary Snyder
This present moment
Used to be
The unimaginable future.
Stewart
Brand
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The Long Now Foundation
site lists these GUIDELINES: (for a long-lived, long-valuable
institution)
1. Serve the long view (and the long viewer).
2. Foster responsibility.
3. Reward patience.
4. Mind mythic depth.
5. Ally with competition.
6. Take no sides.
7. Leverage longevity.

TIME
& BITS: Managing Digital Continuity
(conference logo)
How Long Will they Be Around? Computer scientists
are concerned that digital data stored on various media won't
last as long as archival materials on paper. The life expectancy
of various media at 68 degrees Fahrenheit and 40% relative
humidity:
All major brands:
CD-R (recordable): 2 years
CD-ROM (play only): 5 years
Medium-term microfilm or newspaper*: 10 years
High-quality paper**: 20 years
Archival-quality (silver) michrofilm or permanent paper***:
100 years
* * * High-quality brands:
Medium-term michrofilm or newspaper*: 20 years
CD-R (recordable): 30 years
CD-ROM: 50 years
High-quality paper**: 100 years
Archival-quality (silver) michrofilm: 200 years
Permanent paper***: 500 years * * *
_____________
*High acid, unbuffered
** Low acid, unbuffered
*** Low acid, buffered
Source: National Media Lab
Researched by Jennifer Oldham / Los Angeles Times
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