Jay Cross helps people work and live smarter. Jay is the Johnny Appleseed of informal learning. He wrote the book on it. He was the first person to use the term eLearning on the web. He has challenged conventional wisdom about how adults learn since designing the first business degree program offered by the University of Phoenix.

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The cobbler's children

posted on
December 18th, 2007

Steve Wexler, the eLearning Guild‘s Director of Research, gave me an advance peak at a finding that will appear in the Guild’s next research report, which comes out January 3.

The Guild’s analysis tools make it possible to slice and dice the data as you wish. The chart below summarizes responses from organizations with more than 500 workers.


Interpretation: Most authors of formal learning programs learn to do their jobs informally.

Steve says, “In the figures we see one of the dirty little secrets of our industry. While many of us endeavor long hours to fashion compelling content that will be presented as part of a formal course, when it comes to learning how to use the tools that create the content, we rely on informal methods for ourselves and for our team members.”


  • Ben Tremblay - January 8, 2008 at 11:50 am -

    I’ve modelled my thinking on … no, wait; my thinking has been in-formed by what I’ve encountered as “best practice”, so my theory conforms to my experiences.

    If folk aren’t talking what they’ve walked, are they just responding to market forces? (Anyone who hasn’t cut against the grain will likely think this glib; anybody who has tried knows of what I uhhh imply.)


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